the 2nd release of Rebel Up Records is out!
we are proud to present Memo Pimiento’s album “A Todo Dar”.
Electro cumbia wave from Brussels via Mexico.

Guillermo ‘Memo’ Pimiento grew up in the capital Mexico D.F., a sprawling cosmopolitan capital with a population of 25 million, twice the size of Belgium. In 2012 he moved to Brussels where he settled with his Belgian girlfriend and daughter and continued his musical career with different musical projects.

Before being bitten by the cumbia virus, he played in various bands, from rock to electronic, trip hop, reggae and even a traditional mariachi band. Once on a holiday in the Spanish Canary islands, inspiration came to him to start making cumbia but with a heavier electronic feeling, influenced by Kraftwerk and Depeche Mode. With synthesizers and keyboards from the 80’s, samplers, circuit bended toys, Arduino soundcards and effect pedals he started making his own cumbia compositions. All of this makes the typical electrified Memo Pimiento sound.

He is joined by 2 band members, the Belgian Manon Amen (nicknamed Man.on) who is the female MC and dancer of the band to fire up the crowd and by Cuban percussionist Victor Hugo for some extra percussive power.

“A Todo Dar“ is the personal soundtrack of Memo’s life between Belgium and Mexico and the extremes of these different worlds, sometimes complete opposites. He created a tripping context with human emotions, bringing the sun and heat of Mexico to Belgium as well as the cerebral creativity of popular Mexican music into an electronic sound.

Released digital via Bandcamp and available on LP in our new webshop as black vinyl and also as special limited edition *marble* colour vinyl.

listen here!